According to an article in the Flemish newspaper De Tijd exports from Flanders – one three regions in Belgium, the others are Wallonia and Brussels – grew in 2013 to a new record height. In comparison with the previous year exports increased by 1.64% to 294 billion euro. Flanders represents 83% of all Belgian exports. All the numbers originate from Flanders Investment and Trade.
Aside from all these positive macro-economic data, COGNEGY itself has seen a growing interest for the US market by many Belgian SMEs. More feasibility studies than ever before are being run, and more client businesses are enjoying our support with the execution of their growth strategies on the US market.
Another notable positive trend is the realization by many entrepreneurs that such a market entry has to be well prepared. Far more than in the recent past, they recognize the importance of early identification of ‘hurdles‘ and ‘springboards‘ (the opposite of a hurdle, an accelerator) and the understanding of competitive environments, which leads invariably to a stronger value proposition and in turn to more successful customer acquisition.
All numbers quoted originate from FIT – Flanders Investment & Trade.